Greetings INscribers,

It's time to gear up for more promotions!

• New and Upcoming Retailers: bookshout! and Ingram
• Upcoming Promos:
  • Kobo CA Victoria Day Sale (Due April 28)
  • Kobo Memorial Day Sale (Due May 5)
  • Kobo Super Points (Due May 1)
  • Google Play Promotions (see below for due dates)
• Tip of the Week: Conversion: 20 Pro Tips to Prepare Your eBook Conversion

All the best,
Team INscribe

Reminder New and Upcoming Retailers: bookshout! and Ingram

In the next few weeks, INscribe will add bookshout! and Ingram to INscribe's retailer list.

If you do NOT wish us to distribute to bookshout! and Ingram, please let us know by Friday, May 12 by emailing help@inscribedigital.com or placing a ticket at help.inscribedigital.com.

You must also opt out of these services individually in your metadata. An updated spreadsheet will be provided to coincide with the launch. If you have retailer restrictions in your contract and would like to expand, please let us know as well.

If you do not respond by the above deadline and do not have a contract that limits distribution, we will automatically begin sending your content to bookshout! and Ingram when we officially launch later in May.


Retailer Information:

bookshout! is an elegant reading app, eBook store, & the world’s leader in bulk eBook sales. The BookShout reading app works on nearly all devices including iPhones, iPads, Android devices, Kindle Fire HD, Nook HD/HD+ and the web.

bookshout! has two primary business models, the bookstore and bulk sales.

• Bookstore: single unit sales to customers
  • Royalties from the bookstore are 70% minus INscribe's rate.
• Bulk Sales: special sales deals (free or discounted) on bulk purchase options of 2,500 copies or less. These work as redemption codes and royalties are paid off the DLP rather than customer price:
  • 5-99 units 45% royalty)
  • 100-2500 40% royalty
  • 2500+ negotiated by deal

Ingram CoreSource is a fulfillment platform, sourcing content to 35 smaller vendors for niche audiences. Royalties of single eBook sales are 50% minus INscribe rev share.

Kobo CA Victoria Day Long Weekend Sale

The first long weekend of the summer is almost here. To celebrate, Kobo Canada will be running a Victoria Day Long Weekend Sale.

Dates: May 18 – 22 (inclusive)
Price Point: $4.99 & under (excluding free)
Due: Friday, April 28

Kobo’s support for this sale is as follows:

• Dedicated email on May 19
  • Email feature on May 21
• Homepage hero banner (May 18 – 22)
• Kobo social support

 
All nominations will be accepted by Kobo unless they state otherwise. INscribe will manage the discounting of any titles nominated.

Kobo Memorial Day Sale

Kobo US will be running its Memorial Day Sale.

Dates: May 25 - 30
Price Point: $4.99 & under (excluding free)
Due: Friday, May 5

Kobo’s support for this sale is as follows:

• Dedicated email on May 26
  • Email feature May 28     
• Homepage banner (May 25 - 30)

 
All nominations will be accepted by Kobo unless they state otherwise. INscribe will manage the discounting of any titles nominated.

Kobo Super Points for June

Kobo is now accepting new nominations for their June refresh for Kobo Super Points - VIP Program.

Dates: Ongoing, starting in June
Price Point: FREE
Due: Monday, May 1

Kobo has made a couple changes to the Kobo Super Points - VIP program:

• Refresh to the program will now occur every 6 months, instead of every 3 months.
• All titles sent for the program will be automatically opted in for the 6 months.

Kobo will be highlighting these titles by creating carousels of books across all genres. Titles will receive the following Kobo Promotion Communication Support:

• On Site: Homepage link to banner and collection of all the titles, at regular price
• CRM: Once downloaded, the customer will continue to receive recommendations for "next book in the series", "new books in series" or "by author". They become a regular “customer” of the series they’ve chosen and will receive reminders and prompts to purchase.
• PR: Inclusion in PR activities for Kobo Super Points
• Social: Kobo Facebook, Twitter posts

FAQ

How does it work?
Upon becoming a VIP member, customers will receive an email from Kobo which will specify their unique promo code and will direct them to a landing page for promo code use.

What territories will this in?
Kobo will be launching Kobo Super Points in US, CA, UK/IE, and AU/NZ at the same time

How will the nominated titles be selected for inclusion?
All submissions will be included

What is the promotional period?
The promotional period is ongoing but titles must be offered for at least 6 months

Who gets the selected eBooks for free?
Only Kobo Super Points VIP customers. The list price of the title will still apply to Kobo's general customer base.

If my titles are selected, what else will I have to do to have them included?
Nothing

Google Play Promotions

Google is accepting nominations for the below upcoming promotions.

You can now nominate your titles to Google directly by nominating via the links below for each promotion below.

**Note: Nominations are limited to 5 titles per category per publisher. These submissions forms are linked directly to Google's merchandising team. As such, INscribe does not have access to view your submissions and manage the discounts. Please upload a price campaign for INscribe after nominating your titles.

**Your Google Contact for the form is services@inscribedigital.com.

Promos

• Memorial Day - Weekend Flash Sale (May 25-30): Weekend flash sale to celebrate the start of summer, featuring top titles on sale (adult, YA, and children's books included); nominations due May 4
• LGBTQ Pride Month (June 1-29): Adult + YA books celebrating LGBTQ pride; nominations due May 11
• Father's Day (June 8-19): Focus on Gifting books on Play for Father's Day, featuring top selling titles (all genres); nominations due May 18
• Summer Sale (June 29-July 6): Big, global, cross-vertical promotion, featuring top titles on sale (adult, YA, and children's books included); nominations due June 8

Tip of the Week

Conversion: 20 Pro Tips to Prepare Your Ebook Conversion

Digital Book World recently published an excellent list of 20 tips for creating professional eBooks. Whether you do your own file creation or send to a conversion partner, these tips are excellent advice for all publishers and authors!

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