Greetings INscribers,

Fall is just around the corner, and retailers are ramping up for fall discounts.

• Welcome Ana Szaky
• New Retailers: Odilo & Kortext
• Fall Webinar Series
• Upcoming Promos:
  • Kobo Fall In Love With Reading BMSM (Due September 18)
  • Kobo Paranormal Romance BMSM (Due September 22)
  • Kobo $4.99 & Under Sale (Due September 27)
  • Google Fall/Winter Promotions (see below for multiple due dates)
• IBPA Benjamin Franklin Awards
• Sign up for Marketing Services, Goodreads Deals, BookBub Deals, Daily Deals, or Kindle Unlimited!
• Tip of the Week: Conversion Tips: BookBub Price Campaigns

All the best,
Team INscribe

Welcome Ana Szaky!

We are very excited to announce a new Client Services Representative for INscribe, Ana Szaky!

Ana attended UC Davis and graduated with a degree in Communications. She is currently living in Oakland, CA. When not in the office, you might find Ana at yoga, eating cheese, or hanging out in the backyard with her chickens (aka The Ladies). She also enjoys hiking, especially when it ends with a cold beer.

Ana will be managing our children's exclusive publishing accounts. She will be sending out emails later this week introducing herself to those of you who will be working with Ana going forward. Feel free to reach out and welcome her to the family!

New Retailers: Odilo & Kortext

In the next few weeks, INscribe will add Odilo and Kortext to INscribe's retailer list.

If you do NOT wish us to distribute to either retailer, please let us know by Friday, September 29 by emailing [email protected] or placing a ticket at help.inscribedigital.com. You can also opt out of these services individually in your metadata. An updated spreadsheet will be provided to coincide with the launch. If you have retailer restrictions in your contract and would like to expand, please let us know as well.

If you do not respond by the above deadline, and do not have a contract that limits distribution, we will automatically begin sending your content to Odilo and Kortext when we officially launch later in October.


Odilo

Odilo is an aggregated digital content platform. They allow publishers, content providers, authors and content owners to distribute their content to academic, public, special, school and consortia libraries all over the world. Currently used by more than 207 publishers, OdiloPlace is the platform of choice for those publishers that are looking to expand their reach into the library market.

Odilo's primary markets include Spain and Latin America; additional territories include Europe, Australia, US, CA, Russia, and the Middle East.

Odilo pays INscribe/IPG 50% of sales

Kortext

Digital textbooks provide today’s student a unique learning experience. Kortext offers online and offline access to key textbooks from multiple publishers, combined with a set of tools that provide the user with functionality beyond anything a traditional textbook can offer.

Kortext pays INscribe/IPG 50% of sales

Fall Webinar Series

We are very excited to announce a Fall Webinar Series to provide you extra training, more information, tips, and tricks! Our series will fall under 4 categories and hosted by various people from INscribe, IPG, and INscribe partners:

1. Hot Tips
2. INscribe Services
3. Growing Your Business
4. Retailers

Check out our plan below, or follow our Fall Webinar Calendar in our Help Desk Knowledge Base. We will have weekly reminders for you to register for our series. If you'd like to be added to our calendar for any webinar, please let us know by email [email protected] or placing a ticket at help.inscribedigital.com.

Our first webinar will be this Friday, September 15 at 9:00 am PST / 12:00 pm EST:

Hot Tips: Dashboard Review (Hosted by Alli Davis)
Learn more about what you see in your Dashboard and how to maximize its use!

Join the meeting from PC, Mac, iOS or Android: https://meetings.ringcentral.com/j/1493968013

Telephone:
Dial: +1 (773) 231 9226
Meeting ID: 149 396 8013
International numbers available: https://meetings.ringcentral.com/teleconference
 

Kobo Fall In Love With Reading BMSM

Kobo is having an all-genre Buy-More-Save-More to help their customers Fall In Love With Reading!
 
Dates: September 28 - October 2
Price Point: Regular price must be $3.99 & above
Due: Monday, September 18
 
Kobo will promote this sale as follows:

• Email support:
  • One dedicated email, September 29
  • One email feature, Sunday, Oct 1
  • The email and feature spot(s) will spotlight titles and link directly to the sale’s respective landing page
• Homepage hero banner from Sept 28 - Oct 2, 2017

Please assume that all nominations are accepted for the promotion unless otherwise notified. Kobo will manage these discounts in the customer shopping cart, so no visible discounts will show on store.

Kobo Paranormal Romance BMSM

What better way to get into the Halloween spirit than a great deal on paranormal romance? We’re talking vampires, werewolves, shifters, and any other fantastical creature/legal love interest things you’ve got. Throughout the entire month of October, Kobo CA & US will be running a ‘Paranormal Romance’ Multi-Publisher Buy More, Save More (BMSM) sale. The BMSM descriptive language will be “Get 3 for the price of 2.”

Dates: October 1 - 31
Price Point: Regular price must be $4.99 & above
Genre: Paranormal Romance
Due: Friday, September 22

Kobo will promote this sale as follows:

• Email support
  • October 9 in CA
  • Date TBD in US
  • Additional email features throughout the month
• Homepage banner support
• Kobo social support

Please assume that all nominations are accepted for the promotion unless otherwise notified. Kobo will manage these discounts in the customer shopping cart, so no visible discounts will show on store.

Kobo $4.99 & Under Sale

Kobo CA &US is having a $4.99 & under sale. In Canada, this sale will be marketed as a Thanksgiving Weekend Sale; in the US, it will be marketed as Kobo’s Columbus Day Weekend Sale. Both sales are historically very successful for each territory!

Dates: October 5 – 9
Price Point: $4.99 & under (excluding free)
Due: Wednesday, September 27
 
We will promote this sale as follows:

• Dedicated email to each base
  • October 5 in CA
  • October 6 in US
  • Email feature on October 8
• Homepage hero banner support
• Kobo social support

Google Play Fall/Winter Promotions

Google is currently soliciting nominations for Fall/Winter 2017 book promotions. Below, please find links for the following promotions. Click the links to submit directly to Google.

Make sure you also submit a price campaign sheet to [email protected] or help.inscribedigital.com!

• Google Play Halloween, 10/21-11/2  Mystery/thriller/horror titles for adults/YA, spooky/Halloween-themed titles for kids. Nominations due 9/29.
• Google Play Cyber Week, 11/22-11/28  Huge deals on top titles of the year, all genres, adult, YA and kids. Nominations due 10/20.
• Google Play Holiday Romance Sale, 11/28-12/14  Sale on winter/holiday-themed romance titles. Nominations due 11/3.
• Google Play Holiday Deals, 11/28-12/21  Sale on top-selling winter/holiday-themed titles all genres, adult, YA and kids. Nominations due 11/3.
• Google Play Year-End Deals, 12/21-1/4 Huge deals on top-selling titles -- this is our chance to help our users fill up their new devices with the best content. All genres welcome across adult, YA and kids. Nominations due 11/13.

• All of your nominations are viewed by a Google Merchandiser, so please help us by keeping nominations to your strongest highlights and priorities, relevant to each promotion, preferably with no more than 4-5 titles.
• Please pay special attention to the dates and price points indicated (if applicable) when nominating titles.
• If possible, it’s best to use ISBNs for your submissions.

IBPA Benjamin Franklin Awards

It's that time of year again! Have you mailed in your books for the prestigious IBPA Benjamin Franklin Award™ program, which includes fifty-five categories recognizing excellence in book editorial and design? If not, there's still time.

The initial Call for Entries deadline is September 30, 2017. Don't delay! The IBPA Benjamin Franklin Award™ program is regarded as one of the highest national honors in independent and self-publishing. The Awards are unique in that entrants receive direct feedback on their submissions. The judging forms are returned to all publishers.

Publishers of print books with a copyright date of 2017 may enter the competition. Each entry is judged by three independent judges. Each judge will have either a design focus or an editorial focus. Most entries are assigned two editorial judges and one design judge. Some entries, however, like those in the “Interior Design” category, will be assigned only design judges and some entries, like those in the “Best New Voice” category, will be assigned only editorial judges.

To assist the judges and ensure they have enough time to review each book, there are two entry deadlines:

• September 30, 2017 (for books published in the first nine months of the year)
• December 15, 2017

Visit the IBPA Benjamin Franklin Award™ program website for further details.

Tip of the Week

BookBub Price Campaigns

If you are awarded a BookBub, you must submit a price campaign sheet.

Follow these instructions to ensure you don't lose your coveted BookBub deal!

• Set the start date for the campaign at least 1-2 business days in advance of the Bookbub date. Keep an eye on the discount those first days to allow yourself time to resolve any issues at retailers before the Bookbub start.
• You must call out each territory separately in your price campaign sheet. Many retailers will convert your price to local currency if not provided, which could result in the incorrect price for non-US territories.
  • For example: 0.99 USD may convert to 1.49 GBP (VAT inclusive), 1.37 CAD, 1.35 AUD, or 1.12 EUR (VAT inclusive). If you need 0.99 for all currencies, you will need to call out each currency separately, taking VAT tax into account for the GBP and EUR prices. For 0.99 GBP / EUR, we recommend using 0.79 GBP and 0.82 EUR.
  • We recommend using vatcalconline.com to help calculate your pricing.

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