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Greetings INscribers,
Don't miss our new Fall Webinar Series!
All the best,
Team INscribe |
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New "Retailers": NetGalley & TextCafe
Many of you may have noticed NetGalley and TextCafe are now listed as new retailers in your reports. Why? Well, we have set up a quick and easy way for you to participate in these great marketing opportunities!
Thanks to our great relationship with TextCafe, all content sent to TextCafe will receive a FREE 30-day trial. You don't have to do anything except let your content flow through. To learn more about TextCafe, watch last week's webinar with Martin Hensel. You can see how many shares and purchase clicks you have, as well as how many pages read on average, and how many unique users. After 30 days, all content will automatically be deactivated unless you sign up for the service. Learn more about pricing here: INscribe clients get a great discount.
As for NetGalley, automation allows us to focus on approvals instead of uploads. Be assured: no content sent to NetGalley will be live on NetGalley unless you sign up for the service using our marketing form.
You can easily OPT OUT of distribution in your metadata (codes NTG and TXC) to these marketing services, but why bother? We encourage you to leave this door open and to use your 30-day TextCafe trial regularly. After all, it will make your life much better when you do have your big, marketable titles.
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New Takedown Procedures
We're very pleased to announce our new and improved method for taking down your titles from individual retailers!
Now, you only need to update your retailer Opt In/Opt Out to remove your titles from specific retailers. However, you still have the option of sending retailer specific metadata to completely block distribution to a particular retailer.
Why remove a title from a particular retailer?
At INscribe, we like to give you the power to select which retailers are best for you. If you find sales from one place aren't working out, or if you have set up a direct relationship with a retailer, you can take down the sale through INscribe.
How do I do this?
Via Athena Bulk Sheet: Download your bulk metadata from Athena. Update either your Retailer Opt In or Retailer Opt Out to reflect your new desired distribution. If you've Opted Into retailers, remove your exclusion from this list. If you've Opted Out of retailers, add the retailer code to this list. Upload the updated sheet directly into Athena or to your FTP. Our system will recognize the new distribution and send a takedown to the excluded retailer(s)
Via ONIX or XML: Update your retailer exclusions in your CMS and resend your metadata.
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IBPA Webinar with CEO Angela Bole
We had a great webinar yesterday with CEO Angela Bole of IBPA!
IBPA (Independent Book Publishers Association) aims to support the independent publishing community through advocacy, education, and tools for success. Angela detailed the benefits of being an IBPA member, as well as the various services they offer the publishing community.
Watch the video here and feel free to share with fellow publishers and authors!
You can get 15% off renewals and signups for IBPA membership by using promo code INscribe for the month of October only, so sign up today!
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Webinar Videos
Was there a webinar you had hoped to see but missed it live? You can check out our video recordings in the help desk or on Vimeo!
Be sure you use the password eBooks123 to access the videos.
Don't miss our upcoming webinars by checking our webinar calendar!
Growing Your Business: Marketing Packages
Friday, October 17 at 9:00am PST/ 12:00pm EST
Friday the 13th have you feeling a little superstitious? Never fear, TextCafe is here! TextCafe makes it easy to market your titles and, inevitably, sell more books. Join Martin Henzel, founder of TextCafe, as he discusses the benefits of providing easy to read samples and how discovery translates into purchases.
Join from PC, Mac, iOS or Android:
https://meetings.ringcentral.com/j/3633870314
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Amazon Q4 Cyber Monday
Nominations for Amazon's big Cyber Monday promotion are due no later than EOD TOMORROW, Thursday, October 19.
Amazon is looking for the best titles of 2017, so only nominate your biggest 2017 releases! Download the nomination form below and send to [email protected] or attach in a help desk ticket at help.inscribedigital.com.
**Please disregard the Publisher QQ Code column as we will insert our INscribe code before submitting.
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Kobo First in Series Sale
With winter nearly upon us, it’s time to snuggle up with a new series! To help get you started, Kobo US will be running its First in Series Sale, from November 2-6 (inclusive). To participate, all titles must be promotionally priced at $3.99 & under (excluding free).
Dates: November 2-6
Price Point: $3.99 & under *Only titles down-priced for this promotion will be eligible*
Genres: All
Due: Wednesday, October 25
Kobo’s support for this sale is as follows:
- Email feature: November 5
- Homepage Hero Banner November 2-6
Please assume that all nominations are accepted for the promotion unless otherwise notified. INscribe will manage the discount of your titles. |
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Kobo Black Friday/Cyber Monday Sale
This is it, the email you’ve (maybe) been waiting for–the call for submissions for one of Kobo's biggest sales of the year. Their Black Friday + Cyber Monday Weekend Sale will take place from November 24 – 27 (inclusive) in CA & US. All of Kobo’s support will go behind this sale, so we look forward to seeing your best submissions!
Dates: November 24-27
Price Point: $4.99 & under (excluding free)
All genres accepted
Due: Thursday, October 26
Kobo’s support for this sale follows, in both CA and US:
Dedicated email on Black Friday (November 24)
- CA-only dedicated email on November 25
- Email feature (November 26)
- Dedicated email on Cyber Monday (November 27)
- Homepage hero banner support
- Kobo social support
Please assume that all nominations are accepted for the promotion unless otherwise notified. INscribe will manage the discount of your titles.
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Google Play Fall/Winter Promotions
Google is currently soliciting nominations for Fall/Winter 2017 book promotions. Below, please find links for the following promotions. Click the links to submit directly to Google.
Make sure you also submit a price campaign sheet to [email protected] or help.inscribedigital.com!
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Google Play Cyber Week, 11/22-11/28 Huge deals on top titles of the year, all genres, adult, YA and kids. Nominations due 10/20.
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Google Play Holiday Romance Sale, 11/28-12/14 Sale on winter/holiday-themed romance titles. Nominations due 11/3.
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Google Play Holiday Deals, 11/28-12/21 Sale on top-selling winter/holiday-themed titles all genres, adult, YA and kids. Nominations due 11/3.
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Google Play Year-End Deals, 12/21-1/4 Huge deals on top-selling titles -- this is our chance to help our users fill up their new devices with the best content. All genres welcome across adult, YA and kids. Nominations due 11/13.
Please keep the following in mind:
- All of your nominations are viewed by a Google Merchandiser, so please help us by keeping nominations to your strongest highlights and priorities, relevant to each promotion, preferably with no more than 4-5 titles.
- Please pay special attention to the dates and price points indicated (if applicable) when nominating titles.
- If possible, it’s best to use ISBNs for your submissions.
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IBPA Benjamin Franklin Awards
It's that time of year again! Have you mailed in your books for the prestigious IBPA Benjamin Franklin Award™ program, which includes fifty-five categories recognizing excellence in book editorial and design? If not, there's still time.
The initial Call for Entries deadline is September 30, 2017. Don't delay! The IBPA Benjamin Franklin Award™ program is regarded as one of the highest national honors in independent and self-publishing. The Awards are unique in that entrants receive direct feedback on their submissions. The judging forms are returned to all publishers.
Publishers of print books with a copyright date of 2017 may enter the competition. Each entry is judged by three independent judges. Each judge will have either a design focus or an editorial focus. Most entries are assigned two editorial judges and one design judge. Some entries, however, like those in the “Interior Design” category, will be assigned only design judges and some entries, like those in the “Best New Voice” category, will be assigned only editorial judges.
To assist the judges and ensure they have enough time to review each book, there are two entry deadlines:
Visit the IBPA Benjamin Franklin Award™ program website for further details.
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Submit titles for ongoing marketing opportunities below!
Look at the Marketing Calendar for upcoming due dates. |
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| Tag @INscribeDigital in Tweets and Facebook posts on release day and we'll share back! |
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